Amazon’s new Send to Amazon workflow streamlines the shipping process, helping sellers get products to fulfillment centers more efficiently. All new shipments from sellers using Fulfillment by Amazon (FBA) must be created using the Send to Amazon workflow, or through APIs. Since 2014, Buttonsmith, an American manufacturer based in Redmond, Washington, has sent shipments of its […]
Rob Jackson’s bright idea inspired him to start a lighting company
Growing up, Rob Jackson always got into trouble for leaving the lights on. Now he’s the founder & CEO of Ujamaa Lighting, a company making products that help others create memorable moments while lowering their power bill. Many of Rob Jackson’s early life memories center around his late mother, Shirley. Growing up in Magnolia, a […]
Product ideas in 2023: How to tap the Amazon Best Sellers list
With so many products out there, it can be hard to know where to find solid product ideas that customers actually want to buy. Here you’ll learn about tactics to identify the best products to sell online in 2023, plus tools for finding top-selling items on Amazon. We’ll also walk you through how to get […]
Sellers of Amazon 2022: Where are they now?
There are millions of people who sell in Amazon’s stores, and this year we shared six of their stories in our “Sellers of Amazon” series. Their personal stories—full of triumphs, trials, and advice for other business owners—are proof of what you can achieve through perseverance. A special thanks to the founders of Aldevra LLC, Ethereal Zen Creations, Elite Sweets, Kanda […]
West meets North: How Toyin Kolawole is introducing African flavors to American palates
When Toyin Kolawole completed recipe development for her sweet corn and creamy coconut cornbread, her mind went back to the naturalization ceremony where she became a US citizen in 2008. Toyin recalls tearing up as the judge overseeing the event welcomed the group of immigrants, thanked them for choosing America, and urged them to hold […]
3PL: What is third-party logistics and how does it work?
Learn how 3PL can accelerate your ecommerce growth. If you’re an ecommerce business owner with shrinking storage space, or if you recently opened an online store and don’t want to manage inventory and distribution, a third-party logistics (3PL) service could help. Space will run out faster if you’re working out of your home than if […]
“When we say that it’s handmade, we’re not kidding”
“We make every product that is listed with our hands, with these hands,” says Susan Parker-Robinson, co-owner of Sara Sews, and an Amazon Handmade seller. Many Amazon sellers are part of Amazon Handmade, a community of sellers that make their products by hand, with love. In Episode 8 of “Hi, I’m an Amazon seller” we […]
Amazon announces new streamlined FBA capacity management system
Amazon’s new FBA capacity management system will give most sellers greater capacity limits, provide more predictability and greater control to get more capacity when sellers need it. These changes provide sellers more visibility and control over capacity limits in order for them to better plan and manage their inventory and supply chain. We are excited […]
How to dropship on Amazon
Dropshipping might be appealing if you’re looking to jump-start your business. This ecommerce solution can let you focus on marketing and promotion while a third party handles fulfillment. In this article, learn how dropshipping compares to Fulfillment by Amazon (FBA) and find tips for success. Dropshipping is permitted in the Amazon store if you follow […]
A family recipe inspired a mother-daughter duo to launch Numa Foods
Joyce Zhu’s parents moved to America before she was born, but they made sure she grew up with Chinese traditions. Joyce shares how a traditional Asian snack recipe changed her life, helped her launch her business, Numa Foods, and how she celebrates Chinese New Year. Some of Joyce Zhu’s favorite holiday memories come from Chinese […]
Handcrafted: Wendy Gold Studios makes the world her endless canvas
In our “Handcrafted” series, we take you to the studios and workshops of the artisans, artists, and makers selling in Amazon’s store. Wendy Gold Studios captures memories into artwork made from vintage globes and maps. Nestled among a row of shops on a busy stretch of quaint downtown San Anselmo, CA, is Wendy Gold Studio. Stepping […]
6 tips to craft a brand “About Us” page
Connect the dots between offering products and building customer rapport with an “About Us” page for your brand. Sellers with an Amazon storefront can add and enhance the About Us page. In this article, we’ll cover tips for how to craft a successful page that attracts visitors and helps convert them into loyal customers. We’ll also dig […]