From her upbringing in Louisiana, where her mother’s penchant for adding cayenne pepper to many dishes left the family sweating at the dinner table, to her determination to revolutionize the hot sauce market, Kelly Schexnaildre’s unwavering belief in her brand continues to bring joy to countless customers, one bottle at a time. In 2014, Kelly […]

Amazon Accelerate is back for 2023, and registration is now open! Join us in Seattle, WA on September 13-14, with pre-conference activities for in-person attendees on September 12. Come expand your network, hear inspiring stories from other business owners, and be the first to learn about exciting new innovations to accelerate your growth. Register by July 10 […]

Learn about the programs and tools Amazon offers to help you grow and safeguard your brand. Building a brand can be an exciting experience and provide a powerful way to connect with customers and build trust. But it can also be stressful as you think about how to differentiate your brand and protect your intellectual […]

Sana Javeri Kadri, the visionary behind Diaspora Co., is redefining the way spices are grown and traded with an emphasis on fair wages, exceptional quality, and diversity. Discover how the company is breaking down barriers and bringing about positive change. When Sana Javeri Kadri talked about her company, Diaspora Co., being a “proudly queer business” in […]

Learn about the Featured Offer (formerly the Amazon Buy Box) and how to become the first choice for customers with these tips and best practices. Achieving the Featured Offer can be a powerful way to boost visibility for products and help increase sales for your e-commerce business. The Featured Offer (formerly Buy Box) is a window […]

It’s official: Tracee Ellis Ross, successful CEO and award-winning actress, is our distinguished guest speaker at Amazon Accelerate in Seattle on September 13-14, 2023. Tracee Ellis Ross, the CEO & founder of PATTERN Beauty, will share her journey as a business leader and online seller at Amazon Accelerate in Seattle on September 13-14, 2023. Learn […]

Amazon’s new promotional tool helps sellers acquire new customers and build brand loyalty. Amazon is excited to introduce Brand Tailored Promotions, an exclusive solution that will help you build your customer base and brand loyalty in Amazon’s store by offering promotional codes to your potential and new customers. Prior to introducing this tool, discounts and […]

Childhood best friends and business partners Julie Stott and JoAnna Baar launched their jewelry brand Honeycat Jewelry in 2013. Learn how selling with Amazon allowed them to leave their full-time jobs and focus 100% on running and growing their business. When Julie and JoAnna started selling in Amazon’s store in 2015, the move catapulted their […]

New Orleans native Kristen Preau has managed her food company, Jambalaya Girl, for over 13 years, with 10 of those selling her products in Amazon’s store. Learn how she’s running her small business with help from Fulfillment by Amazon (FBA) and her community of Louisiana-based Amazon sellers. Three years after she launched her New Orleans-based […]

Starting September 13, learn about exciting innovations and hear from Amazon senior leaders. Don’t miss our premier seller conference of the year! Amazon Accelerate 2023 is officially underway with pre-conference activities for in-person attendees starting today in Seattle. Don’t worry; you can still get a front-row seat from the comfort of your home, office, or wherever you […]