For nearly a decade, Eva Jane Bunkley’s doubts kept her from taking the first step on an idea she thought could become a business. Once Eva Jane took that step, her innovative idea for The Makeup Bullet—a cosmetic finger sponge that helps you multi-task makeup application—not only changed the beauty industry, but her life as […]

A desire to bring joy to their communities launched three small business owners on paths that completely altered their lives. In today’s spotlight, we feature three Amazon sellers with at least one thing in common: their business idea grew out of a desire to do something good for somebody else. In some ways, you could […]

Reclaimed lumber is at the heart of Strong Oaks Woodshop’s success. Learn how the business, and its owner, give centuries-old wood a fresh start. In 2008, Michael Schmiedicke was 40 years old, running a fairly successful small IT business in Front Royal, VA when his physical therapist made a blunt suggestion: “You have got to […]

Amazon’s “Manage Your Compliance” dashboard helps sellers save time and focus on growing their business by consolidating safety and regulatory requirements management in one place. What is compliance and why does it matter? Compliance is critical to promoting safety for Amazon customers, employees, and partners, and ensuring that the products sold on Amazon meet regulatory […]

Starting a family can be one of the biggest changes a person faces in their lives. When Cora and Stefan Miller started their family, their son’s birth helped them realize how important representation and diversity is, even in kids hair care products. Cora and Stefan Miller didn’t set out to be small business owners—they were […]

It’s tricky to balance growth and brand image. Building and maintaining a unique brand can help you differentiate products in a competitive market. But how do you manage your brand as you expand into new markets? Here are some ideas. What is brand management? Brand management is a set of marketing, promotional, and product development […]

When building a business, inspiration can come from anywhere, from kids eating habits, to creating products that make your customer’s lives easier, or wanting to spread joy to loved ones. In the third episode of the “Hi, I’m an Amazon Seller” series, we speak with two Amazon sellers who share their advice for new sellers […]

In our new series, Handcrafted, we take you to the studios and workshops of the artisans, artists, and makers selling in Amazon’s store. Learn how a chance discovery led sculptor Jenny Wong-Stanley to become an extreme wood bender and found her small business Art of Plants, and how sculpting became a source of healing for her […]

Can one straw make a difference? Listen to the This is Small Business podcast to hear how Marina Tran-Vu, founder of EQUO International, believes one small decision can have a big effect on the environment. When Marina moved to Vietnam to help her family in 2019, she only planned on staying for a year. But then the […]

It’s been said that one person’s trash is another person’s treasure, and Back to the Roots is proving it by transforming waste into a sustainable food business. Through hard work, their company has grown from a “seed” to a business that is making a mark in the gardening sector. Back to the Roots founders Nikhil Arora […]

Born with a potentially life-altering eye condition, Amanda Eddy has gone on to create the business of her dreams, making dainty, affordable, everyday jewelry that resonates with customers nationwide.   Amanda Eddy got into jewelry-making in 2009 because she couldn’t find the simple, dainty, and inexpensive type she preferred to wear. A marketing and communications […]

If you’ve ever thought about going into business with a friend, you may have received the advice: don’t do it. But BLK & Bold co-founders Rod Johnson and Pernell Cezar were friends long before they started their successful specialty beverage company. So, what’s their recipe for success? Since founding BLK & Bold, Rod Johnson’s co-founder, Pernell Cezar, […]