Sellers of Amazon 2022: Where are they now?

There are millions of people who sell in Amazon’s stores, and this year we shared six of their stories in our “Sellers of Amazon” series. Their personal stories—full of triumphs, trials, and advice for other business owners—are proof of what you can achieve through perseverance. A special thanks to the founders of Aldevra LLC, Ethereal Zen Creations, Elite Sweets, Kanda […]

West meets North: How Toyin Kolawole is introducing African flavors to American palates

When Toyin Kolawole completed recipe development for her sweet corn and creamy coconut cornbread, her mind went back to the naturalization ceremony where she became a US citizen in 2008. Toyin recalls tearing up as the judge overseeing the event welcomed the group of immigrants, thanked them for choosing America, and urged them to hold […]

How to dropship on Amazon

Dropshipping might be appealing if you’re looking to jump-start your business. This ecommerce solution can let you focus on marketing and promotion while a third party handles fulfillment. In this article, learn how dropshipping compares to Fulfillment by Amazon (FBA) and find tips for success. Dropshipping is permitted in the Amazon store if you follow […]

6 tips to craft a brand “About Us” page

Connect the dots between offering products and building customer rapport with an “About Us” page for your brand. Sellers with an Amazon storefront can add and enhance the About Us page. In this article, we’ll cover tips for how to craft a successful page that attracts visitors and helps convert them into loyal customers. We’ll also dig […]

Make money on Amazon and scale your business

Try these tips, strategies, and tools for boosting your bottom line. Whether you want to sell a few products here and there as a side hustle, or are thinking about adding an online sales channel to your existing business, there are many ways to make money in ecommerce. As a great place for product research and with […]

Three Amazon sellers who conquered challenges to achieve success

In honor of Women’s History Month, we’re highlighting stories of three women business owners who faced challenges that disrupted their operations. Each found a way to triumph as they grew their businesses, expanded product lines, and emerged stronger. How Angela Stephens survived an email phishing scam Angela Stephens is the founder and CEO of RE-Focus, […]